#foreverUSA First Class Direct Mail Campaigns: The Art of Stamps

Can we just take a moment to appreciate the sheer beauty, simplicity and history of the First Class Mail Forever USA Stamp?

non profit, First Class StampsGuy ZaccardiSeptember 19, 2019direct mail boston, direct mail marketing, direct mail united states, direct mail New England, direct mail, printing, first class mail, postage rates, nonprofit postage, USPS rates, direct mail marketing campaign, political campaign mail, first class mail campaign, direct mail near me

Direct Mail Marketing + Non Profit Organizations = A Partridge In A Postage Tree?

Nonprofits can get their piece price down to .148 cents per piece! That is over a 12 cent discount from Standard Mail piece price! It may not sound like a lot but when you have a Non Profit End-Of-The-Year Appeal to send out to 50,000 Donors… Well… It adds up to a substantial amount of money.

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Mailing List Maintenance + Good Practices

Handling (and maintaining) data is not too complicated and should be tended to at least once a year. Organization and security are crucial when dealing with data and this is what you can count on when dealing with the CITYMAIL Team.

Guy ZaccardiAugust 26, 2019mailing list, direct mail marketing, data, mailing service Boston, NCOA, cass certification, mailing boston, mail service massachusetts, postage rates, data processing

Will These Seats Be Filled By September? That's A Good Question...

We have been assisting educational facilities and charter schools for the past 30 years and it is one of our favorite parts of our line of work. Being a part of the movement is what we take pride in. We look forward to servicing future schools and organizations. Does your school have an upcoming campaign that you need assistance with? Give us a call or shoot us a message - We would love to help

Guy ZaccardiJuly 24, 2019direct mail marketing, direct mail united states, direct mail, charter schools, print marketing US, printing in US, printing and mailing, printing and mailing service, educational mailing, mailing to schools

In a World of Screens, Does Direct Mail Really Work?

A multi-pronged approach is absolutely the best way to go when planning your direct mail marketing strategy. So by all means, leave no rock unturned. Certainly, certainly don’t underestimate the effectiveness of direct mail!

Guy ZaccardiJune 18, 2019

How to Target Your Direct Mail Campaign

An effective targeted mailing list may be the most important part of your direct mailing.

You may think that casting a wider net will increase the likelihood of getting a response. However, an untailored mailing list can actually end up costing you more money and spreading out your real prospects to few and far between.

Guy ZaccardiMay 14, 2019

Summer is Approaching--Time to Fill Seats by the Campfire!

If you’re a camp admissions director looking to attract fresh faces to your program, you’re in luck! CITYMAIL offers an all-in-one comprehensive direct mail marketing service! And think of this—getting just one successful camp admission based off your direct mail piece, could cover the cost of the whole mailing!

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Got a Shop on Etsy? Handcrafted or Vintage Items to Ship? Here's How Order Fulfillment and Warehousing Services Help Lessen Your Costs (and Headaches!)

Think of it as an extension of your business working behind the scenes to save you money on postage and do all the things that—let’s face it—you’d rather not deal with.

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Why Direct Mail is the Most Successful Political Campaign Marketing Method

Voters report that direct mail is the most effective tool in helping them decide their vote. Surprised? Well, it makes a lot of sense when you think about how direct mail stands out from other methods in longevity and tangibility.

How to Utilize Direct Mail for Your Political Campaign

Direct mail should never be underestimated, but especially when it comes to marketing your political campaign.

Voters report that direct mail is the most effective tool in helping them decide their vote. Therefore, it should be of sizable consideration as you plan your campaign strategy.

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