How to Target Your Direct Mail Campaign

An effective targeted mailing list may be the most important part of your direct mailing.

You may think that casting a wider net will increase the likelihood of getting a response. However, an untailored mailing list can actually end up costing you more money and spreading out your real prospects to few and far between.

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Guy Zaccardi
Summer is Approaching--Time to Fill Seats by the Campfire!

If you’re a camp admissions director looking to attract fresh faces to your program, you’re in luck! CITYMAIL offers an all-in-one comprehensive direct mail marketing service! And think of this—getting just one successful camp admission based off your direct mail piece, could cover the cost of the whole mailing!

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Got a Shop on Etsy? Handcrafted or Vintage Items to Ship? Here's How Order Fulfillment and Warehousing Services Help Lessen Your Costs (and Headaches!)

Think of it as an extension of your business working behind the scenes to save you money on postage and do all the things that—let’s face it—you’d rather not deal with.

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Why Direct Mail is the Most Successful Political Campaign Marketing Method

Voters report that direct mail is the most effective tool in helping them decide their vote. Surprised? Well, it makes a lot of sense when you think about how direct mail stands out from other methods in longevity and tangibility.

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How to Utilize Direct Mail for Your Political Campaign

Direct mail should never be underestimated, but especially when it comes to marketing your political campaign.

Voters report that direct mail is the most effective tool in helping them decide their vote. Therefore, it should be of sizable consideration as you plan your campaign strategy.

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From the UK to the USA and Back Again: International Mail Inspires Young Authors

Twice a year, we look forward to a mailing from the United Kingdom that’s inspiring kids all over the U.S. to pick up a pen and write!

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'Tis the Season for Giving: 6 Ways to Make the Most of Your Fundraising Appeals

The season of giving is upon us. It’s the perfect time for your nonprofit organization to think about direct mail fundraising appeals!

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