EDDM: A Beginner's Guide To A Useful Tool

You’ve heard the term EDDM being thrown around before but what does it mean exactly? In the world of marketing; whether you are a small business, Non Profit Organization or individual trying to target a specific blanket of people/businesses; EDDM may be just the solution you have been looking for. EDDM is an acronym in the world of mail that stands for Every Door Direct Mail. And simply put: It means exactly what it sounds like. Let’s jump in!

Non Profit Print and Mail Solutions in Boston, MA

When it comes to Donor Management we get how important it is. Sending out that French Fold Newsletter or that Tri-Fold Brochure to your members/donors keeps them in the loop and aware of what your Organization is up to. And of course CITYMAIL is always here to handle the more traditional mailings. The good old letter in the envelope with a remittance device still does the trick and we do a TON of them.

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Why Non Profit Organizations Still Utilize Targeted Direct Mail Marketing

Direct mail marketing continues to prove its effectiveness in engaging audiences, sparking emotions, and inspiring meaningful action. Nonprofit organizations, driven by their objective to create a positive impact in the world, can greatly benefit from harnessing the unique advantages offered by direct mail campaigns and a targeted audience.

Direct Mail Marketing + Non Profit Organizations = A Partridge In A Postage Tree?

Nonprofits can get their piece price down to .148 cents per piece! That is over a 12 cent discount from Standard Mail piece price! It may not sound like a lot but when you have a Non Profit End-Of-The-Year Appeal to send out to 50,000 Donors… Well… It adds up to a substantial amount of money.

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'Tis the Season for Giving: 6 Ways to Make the Most of Your Fundraising Appeals

The season of giving is upon us. It’s the perfect time for your nonprofit organization to think about direct mail fundraising appeals!

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