EDDM: A Beginner's Guide To A Useful Tool

You’ve heard the term EDDM being thrown around before but what does it mean exactly? In the world of marketing; whether you are a small business, Non Profit Organization or individual trying to target a specific blanket of people/businesses; EDDM may be just the solution you have been looking for. EDDM is an acronym in the world of mail that stands for Every Door Direct Mail. And simply put: It means exactly what it sounds like. Let’s jump in!

Increase Student Enrollment With Targeted Direct Mail Marketing: A Visual Explanation

Here at CITYMAIL we work with schools across the country who tend to share a similar goal: How Do I Effectively Increase Enrollment At My Institution?

In this short clip, Guy and Jack from the CITYMAIL Team explain a simple (yet effective) method of increasing enrollment and the powerful use of full-color postcards to spark interest and generate buzz for potential students

Is Direct Mail Marketing An Effective Tool for Political Campaigns?

Summer 2023 is upon us but the political season is already underway behind the curtains and people are beginning to plan and strategize from all angles. Today we are going to focus on Direct Mail Marketing and Print Marketing which is a key form of media that we still see being utilized on a daily basis when it comes to political exposure.

Guy ZaccardiApril 22, 2023CITYMAIL USAdirect mail, direct mail marketing, politcal campaign mail, direct mail boston, direct mail peabody, direct mail New England, direct mail marketing local, postcard marketing, postcard mailing

With Direct Mail, Timing is Everything: Spring Mailers You Should Be Sending NOW!

Don’t wait for the first leaves to turn the neighborhood green—by then it may already be too late to send out a direct mailer advertising your warm-weather services.

Guy ZaccardiFebruary 27, 2020marketing, marketing mailing, mail advertisement, advertising, local advertising company, local mailing company, local mail company, direct mail, boston direct mail, landscaping mailing, real estate marketing, real estate mailing, car detailer mailing, house painter mailing, direct mail marketing local, mail advertising local, paving company mailing, postcard examples, postcard sizes, mail postcard, postcard design, postcard design company, custom postcards, custom mail advertising, mail advertising quote, local direct mail advertising, landscaper advertising, landscaper advertising company, roofing company advertising, postcard designer, advertisement designer, spring sale mailing, scheduled mailing, how to increase sales, how to make more money landscaper, how to get more clients, get more clients landscaper, how to get more work

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