Direct Mail Marketing + Non Profit Organizations = A Partridge In A Postage Tree?
Non Profit Postage Rates
This is probably the greatest advantage Non Profit Organizations have when it comes to Direct Mail Marketing over other organizations and/or companies: They Receive the Lowest Postage Rates.
Non Profit’s can get their piece price down to .148 cents per piece! That is over a 12 cent discount from Standard Mail piece price. It may not sound like a lot but when you have a Non Profit End-Of-The-Year Appeal to send out to 50,000 Donors… Well… It adds up to a substantial amount of money.
It is one thing to be a Certified 501c3 Non Profit Organization but it is absolutely mandatory to get your NPO registered with your local BMEU (Business Mail Entry Unit) in order to receive the discounted rates.
Is your Non Profit registered with the United States Post Office? Now is the time to check! If you are unsure on how to go about this you can reach out to CITYMAIL and we will guide you through what can sometimes be a slow and painful waiting process.
Individuals are NOT eligible for nonprofit prices; also, not every organization is eligible, even though you may think it qualifies based on the list above. For example, business leagues, chambers of commerce, social and hobby clubs, and certain political organizations usually are NOT eligible.
Types of organizations that usually qualify for Non Profit Postal Rates:
Educational
Fraternal
Labor
Philanthropic
Religious
Scientific
Veterans
Some political committees
Non Profit Permits, Indicias + Savings: Oh My!
Ever wonder what that that information is in the top right hand corner of a mail piece? Usually it is a First Class Stamp and we all know what that is… But sometimes there are words and numbers: this is a Permit Indicia and when it comes to mailing in bulk - it is absolutely necessary. Using CITYMAIL’s permit number gets you ahead of the game. Streamline your non profit direct mail marketing project today.